After exiting DD Free Dish in February 2019, once again all the major broadcasters like these four TV networks, Zee Entertainment, Star India, Sony Pictures Networks India, and Viacom 18 have made a banged entry on DD Free Dish.
Recently Prasar Bharati invited applications for e-auction of empty MPEG-2 slot for its DD free dish. You will be happy to know that the winners of this time are – Star Utsav, Sony Pal, Zee Anmol, Colors Rishte, and Zee Anmol Cinema.
The MPEG-2 slots of the DD Free Dish DTH platform are given on a pro-rata basis for the period 10.06.2020 to 31.03.2021.
45th e-Auction results – Prominent GEC channels make a comeback to DD FreeDish. pic.twitter.com/JQnZbDhOsF
— Prasar Bharati (@prasarbharati) June 3, 2020
Last year, four broadcasters removed their channels from DD Free Dish to ensure that cable and DTH subscribers did not shift to Free Dish. But the inverse result, these channels lost about 20 million viewers who were once in the top 5 channels, and the same Doordarshan channel became number one in TRP, then the launch of DD Retro by Prasar Bharati, the power of DD Freedish Shows to.
So these major TV channels suffered heavy revenue. Now call it the love of the audience or compensate for the loss. This is very happy news for the customers of DD Free Dish.
Today, if the top 10 TV channels are seen in the rural area, then at least more than 5 TV channels of Doordarshan come on this list. That is, people are now also liking the regional channels of Doordarshan.
Recently Sony Pal, Zee Anmol, Star Utsav, and Colors Rishtey became free on pay DTH service. But it also didn’t make much growth in viewership.
